We are a boutique PR and communications agency specialising in sports, sports betting and gaming. And there’s nothing like us out there, worldwide.
About Red Knot Communications
We started in 2020 to bring a fresh approach to PR and communications for the sport, gaming and betting industries worldwide, with a strong focus on the Americas, Europe and Asia. Red Knot’s combination of skills and deep experience is unique across all these sectors.
Our team has worked with some of the biggest names in media, and we operate at the intersection of the growth of sports, sports betting and gaming around the world with offices in the USA, the UK, Latin America and Asia.
We can help you tell the story of your business to the people who you want to talk to, because we’ve had years of doing so, effectively. We want to help you achieve your goals – wherever you are based, and wherever you want to do business.
You have a story worth telling. We know how to tell it. Our PR campaigns are designed to help you listen and respond to the needs of your audiences, so you can communicate with the right people – not just the most people.
We cut our teeth in the press, and our work is built on genuine relationships with media and influencers.
We offer press office, comms advice, B2B and B2C media plans, reputation management and, in these uncertain times, crisis communications, so you are prepared as best you can be.
Brand Strategy and re-branding
Content Creation and Design
Social Media Management
A group of senior executives and creatives from the world of sport and media who so enjoyed working together over the last 20 years that we decided we were the perfect mix to help sports and gaming clients face the unique set of challenges facing the industries, and to help them survive and prosper.
Andy has spent three decades building brands for media, sports betting and gaming companies in the USA, UK and Europe. In 2019 he helped The Stars Group and FOX Sports set up FOX Bet in the USA, for whom he is a senior advisor. He also established William Hill’s online presence in the USA. In 2007 Andy founded influential digital creative agency Grand Parade, which was acquired by William Hill in 2016. Previously Andy had a media career in both London and New York culminating in managing Dennis Publishing, including the world’s most successful men’s lifestyle magazine, Maxim.
Red Knot's Chairman has extensive experience of leadership, strategy formulation and implementation, business development and M&A in the global sports betting, gaming and gambling industries. His experience includes leading corporate strategy, M&A, and business development at two of the global leaders in the digital gaming industry, The Stars Group and William Hill. Robin has served as CEO of Fox Bet and is currently President of Tekkorp Digital Acquisition Corp. Robin has been named as one of Gaming Intelligence’s ‘Hot 50’ on four separate occasions and as a ‘Power Player’ by Sports Business Journal.
Rich has 25 years’ experience of business development and marketing in the betting and gaming industry. He is a director at RPM Gaming and prior to that, Business Development Director at FSB, one of Europe’s leading white-label sportsbook and gaming suppliers, and before that was Head of Operations of the B2B arm of the Racing Post. He has worked with some of the biggest names in the industry and is hugely experienced, with continuing interests in Europe, Latin America and Asia. Rich’s career has given him a good grounding in retail and online sectors, as both operator and supplier.
With more than 20 years’ experience of digital, broadcast and print media, Camilla has written for and collaborated with a variety of media brands, such as The Guardian, Times of London, New York Times, Vice, BBC and Sky TV, as well as founding Popbitch, the UK’s influential media and culture publication. For the last 10 years she has worked as a media consultant in the sport and betting worlds, with companies such as Betfair, Coral, Ladbrokes, William Hill and the British Horseracing Authority’s Racing For Change PR campaign.
Romilly began his media career as a sports journalist in 2002. Since then, he has written for publications as varied as The Telegraph, The Sun, Variety and Aspinalls before becoming head of sports content at IG Group, also appearing in a PR capacity across BBC 5 Live, talkSPORT and Bloomberg TV. A spell in independent production developed his multimedia and rights acquisition skills, and more recently he has acted as a consultant across B2B and B2C PR, working with some of the leading lights in media, sport and gaming, including the European Tour, BBC, ITV, Sky, IMG and Sportradar.
Red Knot's Head of US Operations offers over a decade of sports PR and marketing experience, including executive roles with the Philadelphia Union MLS team and the National Lacrosse League. Prior to joining Red Knot, Ashley was with Odds On Compliance, spearheading their marketing and communications efforts. Ashley, who recently received her Juris Doctorate from Rutgers Law School, has been recognized for her outstanding achievements as a recipient of the Leaders 40 Under 40 Marketing and Communications award in 2017, and in 2018 was named on the Forbes list of Women to Watch.
Ryan has worked as a digital content producer, broadcaster and communications specialist for over 15 years, with some of the world’s biggest media and sports brands, including Bleacher Report, Yahoo, The Athletic, Major League Soccer, and Sirius XM. Throughout his career, Ryan has specialised in social media strategy—working on editorial production and commercial campaigns for brands including Men’s Health and the WTA—and has produced social-friendly content for the likes of DraftKings, FanDuel, BetMGM, LeoVegas and Colossus Bets.
Mark is skilled in marketing and business development, with extensive industry experience in the betting and gaming sector with some of the biggest brands in the world. Having spent time working and living in Ireland, France and the United States, Mark is representing the Red Knot and The Unit brands on the global stage as part of the growing collaboration between the two companies.
Randi offers more than a decade of experience in the sports broadcast media industry. She was a vital player in the successful launches of three Top-10 major market sports networks, all with NBC Sports Group. Randi thrived as a field producer, guest booker, and storyteller, carrying extensive experience covering major sporting events, including the World Series, Super Bowl, and the Stanley Cup Final. Randi, based in the Philadelphia area, most recently found success positioning thought leaders in the podcast space.
Andy is an award winning sports broadcaster, who has worked as a play-by-play commentator, host and journalist for well known brands like ESPN, Draft Kings, Sportsnet, TSN, Fox Sports, Canadian Football League (CFL), National Lacrosse League (NLL), and others. Since 2005, Andy's combined his sports career with national media sales, securing country wide partnerships with Domino's Pizza as well as several fantasy sports and betting companies.
Sierra is an innovative and creative public relations and social media professional with industry experience in the music, non-profit, news, and consumer worlds. Sierra has used her knowledge of viral marketing trends and social media strategy to foster brand growth and engagement across digital platforms. She has worked as a Social Media Manager for clients such as Mellow Mushroom, Love Powered Life, and Starlit Recording Studios.
+44 7968 166031
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+44 7766 752274
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+1 862 268 5977
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+39 388 9007284
( Phone / WhatsApp )